Music for where it will play
A podcast sting, a workout track and a wedding film all need different things from music. Choose a use case for the lengths, levels and licensing that apply.
- Ads and commercialsHits timed to key moments
- AudiobooksA short opening theme
- Cafés and restaurantsDay-part playlists with different energy
- Corporate videosA professional, modern tone
- Dance practice and choreographyExact tempo
- DocumentariesSubtle textures under interviews
- Explainer videosA light rhythmic pulse
- Fashion shows and runwayA steady walking tempo
- Film trailersA three-act structure
- Holiday and Christmas videosRecognisable festive instruments
- Instagram ReelsSeamless loop points
- Kids' videos and contentBright, friendly instruments
- MeditationNo percussion or sudden changes
- Mobile appsShort, seamless loops
- PodcastsA short, recognisable theme
- Product demosClean, modern sound
- Real estate videosA bright, open sound
- Retail storesA sound that matches the brand
- Short filmsA recurring theme
- SleepNo sudden sounds
- Songwriting demosA clear chord progression
- Studying and focusNo lyrics
- TikTok videosA hook within the first second
- Travel vlogsMusic that hints at place without cliché
- Twitch streamsLong tracks that do not tire
- Video gamesSeamless loops
- Wedding videosGentle opening for preparations
- WorkoutsA steady, specified tempo
- Yoga classesA session-long arc
- YouTube videosStays out of the frequency range of your voice