Length
15 to 60 seconds for ads and social posts, 2 to 3 minutes for longer videos.
Levels and loudness
Standard online levels; keep bells from becoming harsh on phone speakers.
Licensing
Paid plans cover seasonal ads and posts. Traditional carols are often in the public domain, but specific recordings and arrangements usually are not. The full terms are on the licensing page.
A workflow that works
- Pick a festive palette: bells, brass, piano or choir
- Generate a long version for your main video
- Cut short versions for ads
- Keep the same melody across the campaign
Avoid putting a well-known carol melody at the centre unless you have checked the arrangement you are using is free to use.
Prompts for holiday videos
Cosy holiday jazz with brushed drums, upright bass, piano and sleigh bells, 2 minutes
Joyful 15-second holiday ad, bright brass, glockenspiel and choir "ah"s
Gentle winter piano with soft strings and a snowy, quiet mood